The lifeblood of any college football program is its annual recruiting class. Coaches need to be sure they’re receiving the most accurate and up-to-date information so they can recruit the right players. The XOS Recruiting team has more than 500 years of combined experience so coaches can trust their objective evaluations. We’re continuing to expand our coverage in California, Texas, and throughout the Southeast, so coaches can be sure they’re getting the best. Let’s take a look at who’s on Team XOS.
The grind of fall camp is only a few days away. As a video coordinator, this is your version of getting taped up before a game. You want to make sure that you have all of your video technology completely buttoned up and coach-proof at this point of the year. So what can you do in advance to make sure you minimize the number of late-night frantic calls from coaches?
Your friends at the XOS support team have your back. We’ve put together this checklist of 6 easy ways video coordinators can save time in the pre-season.
CHECKLIST: 6 PRE-SEASON TIME SAVERS FOR VIDEO COORDINATORS
1) UPDATE TO THE LATEST VERSION
You already have enough going on so the last thing you really want to do is a complete network update mid-season. Before camp even starts, make sure you’re running the latest version of Thunder 2017.
Need to schedule your Thunder 2017 upgrade? Contact XOS Support.
2) BROWSE THE APP STORES
You have all these mobile tools, like ThunderCloud, that coaches and players will be relying on. Take a few minutes to check out the Apple or Windows app stores and ensure that you’ve already downloaded the most up-to-date versions of all your apps.
Want to see what’s updated on the new versions? Check this out.
3) REVIEW ALL USER SETUPS
Between players and coaches, a typical program has more than 100 ThunderCloud users. They all want to make sure they have seamless access to their video. Use some of your downtime before the season to log into SSO and make sure that all your ThunderCloud users are set up correctly. Spending the time now is sure to save you when the pressure is on in-season.
Want a reminder of how to log into SSO? Here’s how.
4) GET PREPPED FOR ROAD TRIPS
As a video coordinator, you already know all the basics. Make sure all your equipment is charged, packed, etc. That stuff all happens right before you leave. But what can you do in advance to make your life easier? Go to Manage Travel Folders in Thunder and make sure that everything is ready to go to when it’s time to hit the road.
Need to be refreshed on how to Manage Travel Folders? Check this out.
5) LEARN WHAT’S NEW FOR COACHES
Every year we take feedback from coaching staffs and add-in functionality that makes coaches’ lives easier too. Knowing all about those features before the season starts will save you time answering questions from coaches later on. This year we’ve made upgrades to the voice notes on ThunderCloud, updated resolver tools, and improved performance on the video analyzer.
Want to learn about all the new features? Look here.
6) HAVE RESOURCES READY
If you have not already joined the XOS Thunder Football Users Group, definitely do that. We have also created a great library of resource materials you can use anytime, day or night. Check out our XOS Knowledge Base for the latest tutorials and troubleshooting tips for Thunder and ThunderCloud.
Check out the XOS Knowledge Base here.
DID YOU KNOW?
Each week more than 150 NFL and NCAA football teams rely on XOS Digital’s suite of products to make sure they’re prepared for game day. Want to learn more about all the technologies that can help your organization be its best?
Catapult Group International, the parent company of XOS Digital, today announced that XOS has signed a league-wide agreement with the National Hockey League (NHL®), to provide in-game video analysis services to all NHL teams, commencing with the 2017 Stanley Cup® Playoffs.
XOS will provide a turnkey solution to the NHL, whereby in-game video will be streamed live to each NHL team’s bench. Coaching staff will have the ability to use the XOS ThunderCloud iBench app as a fully customizable, data driven, visual feedback tool, allowing for instant analysis and real-time coaching adjustments. The deal initially covers the 2017 Stanley Cup Playoffs, plus the next two full NHL seasons.
Matt Bairos, President, and CEO of XOS Digital commented: “We’re delighted to announce the first video-based league-wide agreement for Catapult. The solution we have established for the NHL is a real game-changer in terms of how teams can access and analyze player performance in-game, improving the speed with which coaching feedback and adjustments can be made.”
“Our existing NHL clients – 23 of the 31 teams in the NHL – have been using the iBench app for a number of years, and they consistently tell us that it has quickly become integral to how coaching staff give tactical feedback to players, both in real-time and during post-game review sessions,” Mr Bairos said.
“We believe this will enhance the in-arena coaching experience,” said David Lehanski, NHL Senior Vice President, Business Development and Global Partnerships. “It is important we provide each NHL Club’s coaching staff with access to the best possible products that offer deeper insights into the game in near real time.”
Catapult CEO Shaun Holthouse said: “As our first video-based league-wide agreement, this a fantastic milestone for both XOS and the Group. Not only does this reflect the power of the XOS technology stack, it is another step towards realising Catapult’s vision of an integrated sports analytics platform leveraging the insights captured by both our wearables and our suite of video analytics products.”
About the NHL®
The National Hockey League (NHL®), founded in 1917, will celebrate its Centennial anniversary in 2017. The year-long celebration will pay tribute to 100 years of NHL hockey by honoring the past, commemorating the present, and celebrating its future. In 2017 the League will also celebrate 125 years of the most revered trophy in professional sports – the Stanley Cup®. Comprised of 31 Member Clubs, the NHL is represented by players from more than 20 countries across team rosters. Each year, the NHL entertains hundreds of millions of fans around the world. The League broadcasts games in more than 160 countries and territories through its rightsholders including NBC/NBCSN in the U.S., Sportsnet and TVA in Canada, and Viasat in the Nordic Region. The NHL reaches fans worldwide with games available online in every country including via its live and on-demand streaming service NHL.TV™. Fans are engaged across the League’s digital assets on mobile devices via the free NHL® App; across nine social media platforms; on SiriusXM NHL Network Radio™, and on NHL.com, available in eight languages and featuring an enhanced statistics platform powered by SAP, providing the definitive destination for hockey analytics. The NHL is committed to giving back to the community through programs including: Hockey is for Everyone™ which supports nonprofit youth hockey organizations across North America; Hockey Fights Cancer™ which raises money and awareness for hockey’s most important fight; NHL Green™ which is committed to the pursuit of sustainable business practices; and a partnership with the You Can Play Project, which is committed to supporting the LGBT community and fighting homophobia in sports. For more information, visit NHL.com.
The hit EPIX show Road to the NHL Outdoor Classics featured plenty of behind the scenes footage for all the teams – including time that the Toronto Maple Leafs coach, Mike Babcock, spent studying video on his Thunder Hockey video coaching system.
VIDEO COACHING IN THE NHL: XOS THUNDER HOCKEY
There’s a lot that goes into getting an NHL team ready to compete for an 82 game schedule – plus playoffs. One thing that often gets overlooked is the countless hours that coaches and players spend analyzing and reviewing game video. All in an effort to improve their own performance and gain an edge on their opponents.
With their video coach using the XOS Thunder Hockey platform, coaches and players are able to have all their games broken down into the key teachable moments they need to see. Their ThunderCloud system allows all that video to be shared so players and staff can study it from anywhere, on their own time. The result? The entire organization can be better prepared.
Late January every year, the NFL’s attention turns to an unlikely location – Mobile, Alabama. There, NFL coaches and scouts get an up-close look at the current crop of senior class talent at the Reese’s Senior Bowl. This year XOS and Catapult Sports will be on-site to provide the coaching and player analysis technology NFL organizations will rely on in evaluating draft prospects. So exactly what technology is being used? Let’s take a look.
A DAY IN THE LIFE AT THE REESE’S SENIOR BOWL
Correctly evaluating the top senior NFL draft prospects at the Reese’s Senior Bowl is crucial for the long term success of each organization so they need the best technology available. The Senior Bowl has once again selected XOS Digital as its video technology partner but, for the first time, has brought in Catapult Sports to provide crucial player performance data for NFL scouts and front office staff. Let’s look at a “Day in the Life at the Senior Bowl” to see how it all comes together.
Players are outfitted with individual Catapult Optimeye S5 devices that are worn underneath their shoulder pads. These devices measure 1,000 data points per second including heart rate, work load, acceleration, and deceleration – and provide coaches and scouts a clearer picture of the athlete at all times during practice.
After the practice schedule has been set, camera positions are set up strategically at various locations on and around the field to capture every angle of each drill. A camera operator is even stationed on the field shooting 360° video to provide players, coaches, and scouts a realistic view of exactly what is seen on the field.
While practice is still going on, each of these camera views are being loaded into the XOS Thunder Football HD video editing platform so they can be broken down by personnel, play, formation, and countless other categories. Additionally, the player data collected through the Catapult system is then married with the practice video using XOS Thunder Radar so movements can be tracked, routes can be mapped, and player biometrics can be available within the video.
Immediately after practice, all the camera angles have been compiled and the video has been broken down by categories for easy review. Coaches and players can access the video remotely using the XOS ThunderCloud app and begin the process teaching and learning.
One new aspect of that learning process comes in the form of virtual reality. Through the use of 360° video and the XOS ThunderVR virtual reality system, players and coaches are able to get an “inside the helmet” view of the action on the field. It helps coaches to understand decision making and players to get additional “mental reps” in a way that was never before possible.
IN THE LAB
If you’re looking to rub elbows with the NFL and college football’s elite, the XOS Video Lab is your kind of place. That’s where all the action happens. At any given time there could be 20-30 scouts, general managers, or coaches in the lab pouring over film, breaking down plays, or creating player evaluations using the XOS ThunderCloud Scout platform. It’s a virtual wonderland of all the football technology one could want.
Obviously coaches, players, scouts, and general managers need access to all the video from the entire week of the Reese’s Senior Bowl. But it doesn’t just end there. NFL marketing departments and media outlets rely on this footage to produce features on prospects and drafted players. The XOS Licensing team works closely with each client to provide the perfect footage.
It’s the best time of the year. That’s right. College football bowl season! With more than 40 games in the 23 days between the kickoff of the Air Force Reserve Celebration Bowl and the final horn of the College Football Playoff National Championship Game, take some time to enjoy all the great matchups.
Want to know more about the video coaching tools these bowl teams rely on every day?
Imagine the lights are off and a single spotlight is shining. The crowd is going nuts as the starting lineup is announced. And you’re standing right in the middle of it all. Now anyone can do just that. They can see what athletes experience on a daily basis and smart sports marketers are taking advantage of it. Here’s how they’re doing it.
3 USES FOR VIRTUAL REALITY IN SPORTS MARKETING
Virtual reality is the new buzzword throughout the sports industry. For the past few years, teams have been using VR for coaching purposes – to better train their athletes for game situations. Now departments across professional and collegiate sports are seeing the wide open applications of virtual reality in sports marketing. Every department – from marketing and recruiting to multimedia and corporate sales – can use virtual reality to provide an impactful stakeholder experience. Virtual reality is a marketing tool that should become part of everyone’s toolbox.
Here are 3 ways sports marketers are using VR to take their game to the next level:
1. DRIVE SPONSOR DOLLARS
The quest for every sports marketing professional is to find new and different ways to increase sponsorship potential. You want sponsor activation? Fans flock to a virtual reality station on game day. They want a taste of what it’s like to be inside the action, and with VR you’re in a position to give it to them. The sponsors will love you for it.
Work with a sponsor to create a branded virtual reality experience that shows the unique vantage points that fans want to see. It will be a hit on the concourse and remember, whenever there are fans, sponsorship dollars are sure to follow.
2. IMPRESS YOUR VIP’S
Corporate hospitality is all about providing a unique, upscale environment that other fans don’t get. That’s why they’re willing to pay a premium for upgraded seating, event access, etc. If they’re able to offer their clients and employees a different experience, it helps to set themselves apart in business.
Virtual reality is another way to provide these high-priority customers with behind the scenes access to their favorite team. If sports marketers are able to help these VIP’s differentiate themselves, it’s sure to leave a lasting impression when it comes time to renew their contracts.
3. GO VIRAL
There’s nothing better than free marketing – but every company is shooting for the same thing. They all want to be recognized. So how do sports marketers do something that is different?
Use a virtual reality platform to create the type of 360 degree content for your web and mobile platforms that will stand out from the crowd on social media. Allow your fans to do something they wouldn’t normally get to do. Standing inside the huddle. Running out of the tunnel. The pregame speech. The crowd cheering. Combine a cool VR experience with a passionate fan base, and watch your fan engagement go through the roof.
4. GET BEHIND-THE-SCENES [BONUS]
Everyone knows that fans love behind-the-scenes access. They always want to know what life is like behind those closed doors. Locker rooms, facilities, weight rooms – they eat it up.
But sports marketers are realizing that facilities tours can be effective – not just for fan engagement – but for a variety of other uses. Ensure that top recruits and free agents can experience all that you have to offer, even if they can’t visit in person. Provide key donors and sponsors a look at how you’ve put their money to work. Allow prospective suite owners a realistic look at what the game day experience would be like in your premium club. The potential is endless and only limited by your own creativity.
Want to learn how the reigning NACMA Marketing Department of the Year, Mississippi State is using virtual reality to drive sales and increase fan engagement?
XOS Digital announces an exclusive partnership to archive and represent the entire Raycom Sports content library including the Atlantic Coast Conference.
XOS DIGITAL PARTNERS TO REPRESENT
RAYCOM SPORTS AND ATLANTIC COAST CONFERENCE (ACC) CONTENT
XOS Digital Inc., the leader in collegiate sports content management and licensing, announced today an exclusive partnership with Raycom Sports. Under the agreement, XOS will provide archiving, enforcement, and content representation services for the entire Raycom Sports portfolio.
Raycom Sports has long been a pioneer in sports production and syndication. Since its founding in 1979, Raycom has built one of the most valuable content libraries in collegiate athletics, which includes over 30 years of historic Atlantic Coast Conference football and basketball footage.
“We are very excited to launch this new, multifaceted partnership with XOS Digital,” said Hunter Nickell, CEO of Raycom Sports. “The Raycom library is an extremely important and valuable property. XOS has demonstrated expertise in licensing and digital asset management, especially at the collegiate level. They are the perfect partner to protect, manage, and distribute the contents of the Raycom library.”
Raycom Sports operates the ACC Network which distributes more than 500 live events through television and digital platforms each year. Utilizing the XOS VAULT™, Raycom and the ACC will now have a centralized digital archive to preserve and distribute their valuable content.
“We are thrilled for the opportunity to work with Raycom Sports,” said Matt Bairos, CEO of XOS Digital, “This addition will allow us to continue to offer our media partners the most extensive collegiate sports archive with unparalleled customer service.”
With over 100 collegiate partners, XOS Digital is widely regarded as the most trusted source for editorial and commercial sports licensing.
Founded in 1999, XOS Digital provides more than 500 sports organizations at all levels a competitive advantage by unlocking insight and value from their digital media assets. XOS offers software, analytics and services that enable our partners to preserve and monetize their digital media assets and our coaches to better scout, recruit, teach and win. For more information, visit www.xosdigital.com.
Charlotte-based Raycom Sports is a leading independent sports sales & marketing, syndication, event management and production firm. Raycom holds the ACC digital and syndicated television rights for ACC men’s basketball and football telecasts. Raycom operates the syndicated ACC Network, which distributes ACC content through live television broadcasts, original programming via digital technologies, historical archives, mobile applications, social media, ACC Championship events and the official ACC website.
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As October rolls around, hockey teams are finishing up training camp and dropping the puck on their season. In 2016-17 we will see the largest number of NHL, AHL and NCAA Division 1 college teams ever using the Thunder Hockey video editing platform and the entire XOS suite of hockey coaching video software for their game preparation. We want to wish all of those partners the best of luck as they kick off their season.
THE PUCK DROPS… HOCKEY COACHING VIDEO SOLUTIONS THAT MAKE A DIFFERENCE
The XOS Thunder Hockey platform was originally released in 2011. Since that time it has become the most trusted video coaching software solution at the highest levels of professional, collegiate, and amateur hockey. Not only are nearly 70% of NHL and NCAA D1 teams relying on XOS coaching video every day – but there is a rapidly growing number of junior, prep school, and even youth AAA programs investing in their players through technology.
XOS Thunder Hockey HD, its flagship hockey video editing software, gives coaching staffs the ability to collaborate as they break down and analyze game video. The result is players who are better prepared for the situations they face on the ice.
XOS ThunderCloud allows video and data to be shared seamlessly with coaches and players – so they can watch on their own time, from anywhere. By removing its barriers, ThunderCloud has completely changed the dynamic of video study for teams.
XOS ThunderCloud Exchange has been adopted by NCAA Division 1 conferences and professional leagues as the standard for sharing game video between teams. In a hockey world with extensive travel, ThunderCloud Exchange has provided more immediate access to video for pre-scouting opponents.
XOS Digital partners with i1 Biometrics to provide coaches and training staffs with data to help lower injury risk to athletes and improve player performance.
XOS DIGITAL TEAMS UP WITH I1 BIOMETRICS TO LAUNCH REVOLUTIONARY COACHING SOLUTION
XOS Digital, Inc., the leading provider of coaching technology for sports organizations, announced today a partnership with i1 Biometrics, a leading sports data and analytics company focused around athlete performance and safety. Through the use of the i1 Biometrics Vector MouthGuard, coaches and athletic training staff can now objectively use impact data as a way to mitigate risk of injury and improve playing techniques for athletes. The partnership will combine XOS’ expertise in video solutions with i1’s advanced technology to improve player performance.
“We are thrilled to be partnering with i1 Biometrics,” said Matt Bairos, CEO of XOS Digital. “We believe this combined solution provides organizations quantifiable metrics on player health that offer enormous value.”
The i1 Biometrics Data and Analytics Platform takes objective 2-D information and transforms it into vivid 3-D digital models for athletic trainers and coaches. These models provide coaching solutions that help mitigate risk and improve the performance of athletes. When running the system through games and practices, athletic training staff can also receive real-time alerts to mobile devices for those athletes who have sustained large hits, allowing them to intervene with medical attention. For post-game and post-practice analytics, coaches have access to impact information on each athlete and where improved coaching opportunities may be needed as a way to further mitigate risk of injury.
“To remove some of the guesswork for trainers and coaches, the impact of a collision must be looked at from all angles” said Jesse Harper, CEO of i1 Biometrics. “Combining the data from our cutting edge devices with XOS Thunder video will allow personnel to further understand the nature of concussions and other traumatic brain injuries. It’s an opportunity for coaches and Athletic Training staff to use data, pair it with video, and develop actionable adjustments to player performance.”
The partnership will result in a revolutionary coaching solution that blends video and objective impact data together to improve peak performance and player safety. To learn more about opportunities available with this platform, please contact firstname.lastname@example.org.
About XOS Digital, Incorporated:
Founded in 1999, XOS Digital provides more than 500 sports organizations at all levels a competitive advantage by unlocking insight and value from their digital media assets. XOS offers software, analytics and services that enable our partners to preserve and monetize their digital media assets and our coaches to better scout, recruit, teach and win. The ever-expanding portfolio of products and services including the XOS Thunder™ HD Coaching Platform, XOS ThunderCloud Suite, XOS Digital Licensing Portal™ and XOS Vault™ digital asset management system reflect the XOS Digital commitment to continuing innovation. For more information, visit: www.xosdigital.com.
About i1 Biometrics:
Headquartered in Kirkland, Washington, i1 Biometrics is a data-driven analytics company that focuses its efforts around three major themes: Entertainment, Safety, and Performance. To achieve that goal, i1 manufactures a range of sensor solutions that provide highly accurate and reliable, real-time data to coaches. This information allows sideline personnel to modify their coaching while empowering athletes to compete and play at their best. For more information, visit: www.i1biometrics.com.